1. DSpace at Maejo University

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Issue DateTitleAuthor(s)
2024FACTORS INFLUENCING PURCHASE DECISIONS THROUGH INTERNET CELEBRITY LIVE STREAMING E-COMMERCE AMONG GENERATION Z COLLEGE STUDENTS IN CHONGQING, CHINA Taocheng Yang; Taocheng Yang; Sutthikarn Khong-khai; ศุทธิกานต์ คงคล้าย; Maejo University; Sutthikarn Khong-khai; ศุทธิกานต์ คงคล้าย; Sutthikarn@mju.ac.th; Sutthikarn@mju.ac.th
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